问题描述：
英语翻译、天空
翻译：Advertising is only part of the total sales effort, but it is the part that attracts the most attention. In newspaper, in magazine, in the mail, on the radio and television, we constantly see and hear the message for hundreds of different products and services. For the most part, they are the kinds of things that we can be persuaded to buy.
The simplest kind of ad is the classified ad. Every day the newspapers carry a few pages of these ads; in the large Sunday editions there may be several sections of them. A classified ad is usually a few lines long. It is really a notice or announcement that something is available.
Newspapers also carry a large amount of display advertising. Most of it is for stores or for various forms of entertainment. Newspapers generally reach an audience only in a limited area. To bring their message to a larger audience, many who want to put out their ads use national magazines. The use of bright colors, attractive pictures, and short message is all characteristic of magazine ads. The most important purpose is catch the eye. The message is usually short, often no more than a slogan which the public identifies with the product.
The same techniques have been carried over into television advertising. Voice and music have been added to color and pictures to catch the ear as well as the eye. Television ads are short—usually only 15, 30, or 60deconds, but they are repeated over and over again so that the audience sees and hears them many times.
这是一个问题 3. What’s the purpose(目的) of advertising according to the passage?
A. To catch the consumers’ attention.
B. To persuaded the consumers to buy the products.
C. To make money. D. Both A and B.
填空：
15. On Internet, it’s easy to ? an order if you want to buy anything.
A. book B. fit C. place D. make
翻译：Advertising is only part of the total sales effort, but it is the part that attracts the most attention. In newspaper, in magazine, in the mail, on the radio and television, we constantly see and hear the message for hundreds of different products and services. For the most part, they are the kinds of things that we can be persuaded to buy.
The simplest kind of ad is the classified ad. Every day the newspapers carry a few pages of these ads; in the large Sunday editions there may be several sections of them. A classified ad is usually a few lines long. It is really a notice or announcement that something is available.
Newspapers also carry a large amount of display advertising. Most of it is for stores or for various forms of entertainment. Newspapers generally reach an audience only in a limited area. To bring their message to a larger audience, many who want to put out their ads use national magazines. The use of bright colors, attractive pictures, and short message is all characteristic of magazine ads. The most important purpose is catch the eye. The message is usually short, often no more than a slogan which the public identifies with the product.
The same techniques have been carried over into television advertising. Voice and music have been added to color and pictures to catch the ear as well as the eye. Television ads are short—usually only 15, 30, or 60deconds, but they are repeated over and over again so that the audience sees and hears them many times.
这是一个问题 3. What’s the purpose(目的) of advertising according to the passage?
A. To catch the consumers’ attention.
B. To persuaded the consumers to buy the products.
C. To make money. D. Both A and B.
填空：
15. On Internet, it’s easy to ? an order if you want to buy anything.
A. book B. fit C. place D. make
问题解答：
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