问题描述：
英语翻译
Highlight Experience / Journey Stories
Youth value the experience and the journey because it affirms hard work and provides hope that anyone can achieve success.Pride is taken in hardship and struggle.People want to be seen as resilient,having really lived and having rich emotion.This will eventually lead to wisdom and life appreciation rather than leading a life of superficial consumption – particularly by those born with a silver spoon.
In this,we’re also seeing a departure of young people (Post-80s and Post-90s) being depicted as only interested in instant gratification and hedonism (even if these stereotypes are rigidly formed in their youth).
Brands like Pepsi are starting to recognize the fallacy of these stereotypes and that success is sweeter with delayed gratification because it implies overcoming unfavorable circumstances.A recent ad campaign of Pepsi shows a group of young people going through a long process to finally set up a successful on-line shop.
Highlight Experience / Journey Stories
Youth value the experience and the journey because it affirms hard work and provides hope that anyone can achieve success.Pride is taken in hardship and struggle.People want to be seen as resilient,having really lived and having rich emotion.This will eventually lead to wisdom and life appreciation rather than leading a life of superficial consumption – particularly by those born with a silver spoon.
In this,we’re also seeing a departure of young people (Post-80s and Post-90s) being depicted as only interested in instant gratification and hedonism (even if these stereotypes are rigidly formed in their youth).
Brands like Pepsi are starting to recognize the fallacy of these stereotypes and that success is sweeter with delayed gratification because it implies overcoming unfavorable circumstances.A recent ad campaign of Pepsi shows a group of young people going through a long process to finally set up a successful on-line shop.
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