英语翻译企业捐赠行为与策略分析企业捐赠行为是企业承担社会责任最传统和直接的表现形式.5.12汶川地震、2008南方雪灾、

企业捐赠行为与策略分析 企业捐赠行为是企业承担社会责任最传统和直接的表现形式 5.12汶川地震 2008南方雪灾 4.14玉树地震 舟曲泥石流等自然灾害使部分地区遭受了重大损失,灾难发生后举国上下捐款捐物,帮助灾区人民进行灾后重建,其中企业捐赠起了很重要的作用 不仅如此,在日常社会体系的良性运营中也经常能够看到企业捐赠的身影,如养老院 希望学校 残障学校 福利院等都能优先得到企业捐赠带来的慈善利益 企业捐赠,外部,企业形象得到提升,竞争环境得到改善,同时可帮助社会提高福利水平,缓解矛盾,减轻政府的社会管理压力;内部,获得更多社会赞誉,进而提高公司的认同度,增加企业利润 企业捐赠不仅具有重要的现实意义也具有较高的研究价值 本文通过近年来社会上具有
Donation behavior and strategy analysis enterprise donation behavior is the enterprise bear the social responsibility is the most traditional and direct forms of 5.12 2008 south the snow disaster of 4.14 wenchuan earthquake in yushu earthquake zhouqu landslides and other natural disasters to make parts to suffer heavy losses, after the disaster the country making donations to help the people in the disaster area for post-disaster reconstruction, including enterprise donation play an important role not only that, in daily in the social system benign operation also often can see the figure of corporate donation, such as nursing home hope schools disabled welfare homes can have priority enterprise benefits of charitable donations donation, external, corporate image promotion, competition environment improved, at the same time can help improve social welfare level, alleviate conflicts, reduce the pressure of the government's social management; Internally, and get more social recognition, and then enhance the company's perception, increase enterprise profit giving not only has important practical significance and has high research value based on the society in recent years
这样的吗?